{"product_id":"colgate-total-active-prevention-advanced-teeth-whitening-toothpaste-75ml","title":"Colgate Total Active Prevention + Advanced Teeth Whitening Toothpaste 75ml","description":"\u003cp data-start=\"0\" data-end=\"284\"\u003e\u003cstrong data-start=\"0\" data-end=\"64\"\u003eColgate Total Active Prevention + Enamel Strength Toothpaste\u003c\/strong\u003e is formulated for complete oral protection and stronger enamel. Designed with an upgraded formula, this enamel toothpaste delivers advanced antibacterial defence while helping to actively prevent common dental concerns.\u003c\/p\u003e\n\u003ch3 data-start=\"286\" data-end=\"300\"\u003eFeatures\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli data-start=\"303\" data-end=\"373\"\u003e24-hour antibacterial protection with advanced preventive technology\u003c\/li\u003e\n\u003cli data-start=\"376\" data-end=\"433\"\u003eSLS-free foam formula for gentle yet effective cleaning\u003c\/li\u003e\n\u003cli data-start=\"436\" data-end=\"475\"\u003eHelps strengthen and re-harden enamel\u003c\/li\u003e\n\u003cli data-start=\"478\" data-end=\"527\"\u003eFights plaque, tartar, cavities, and bad breath\u003c\/li\u003e\n\u003cli data-start=\"530\" data-end=\"590\"\u003eSupports protection against enamel erosion and sensitivity\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"592\" data-end=\"606\"\u003eBenefits\u003c\/h3\u003e\n\u003cp data-start=\"607\" data-end=\"1037\"\u003eColgate Total Active Prevention + Enamel Strength Toothpaste targets the root causes of everyday oral health problems rather than just masking them. Its clinically developed formula helps defend against gum issues, plaque build-up, surface stains, and acid erosion while reinforcing weakened enamel. Ideal for those prone to enamel loss, this toothpaste provides long-lasting freshness and comprehensive protection in every brush.\u003c\/p\u003e\n\u003ch3 data-start=\"1039\" data-end=\"1060\"\u003eUsage \u0026amp; Pairing\u003c\/h3\u003e\n\u003cp data-start=\"1061\" data-end=\"1237\"\u003eBrush twice daily for optimal results. For enhanced protection, pair with a Total mouthwash and a soft-bristle toothbrush from the same range to maximise antibacterial defence.\u003c\/p\u003e\n\u003cp data-start=\"1239\" data-end=\"1361\"\u003eChoose \u003cstrong data-start=\"1246\" data-end=\"1310\"\u003eColgate Total Active Prevention + Enamel Strength Toothpaste\u003c\/strong\u003e for stronger enamel and complete daily protection.\u003c\/p\u003e","brand":"Luxe by Kan","offers":[{"title":"Default Title","offer_id":50934486434077,"sku":null,"price":1499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0814\/3136\/3869\/files\/Colgate_Total_Active_Prevention_Advanced_Teeth_Whitening_Toothpaste.webp?v=1774348475","url":"https:\/\/luxebykan.com\/products\/colgate-total-active-prevention-advanced-teeth-whitening-toothpaste-75ml","provider":"Luxe by Kan","version":"1.0","type":"link"}